The people behind it
Founder
Founder & Lead Strategist
"I'm interested in the whole business. Not just the marketing bit."
I've spent fifteen years working across sectors most marketers never bridge: arts, sports, institutions, agencies, start-ups. In-house and agency side. Hands-on and strategic.
My clients have ranged from HSBC and Amazon to independent wellness brands and sports organisations, and the work has covered everything from behaviour-change campaigns to brand identity, events to video production.
Then, in early 2025, I came back from my first maternity leave and found the old way of working no longer fit. I still wanted the work - just not on someone else's schedule. So I quit, not yet knowing I was already pregnant again.
Maven and Moxie launched as I headed into my second pregnancy, with one client and a lot of conviction. I've been building it between nap times ever since.
The creative team
Without them, it's just a deck.
Print & Packaging
Retail print, packaging and point-of-sale. The stuff people actually hold.
Illustration & Digital Design
Illustration and digital design with a social-first sensibility.
Motion & AFX
Editing and motion graphics for social, digital and broadcast.
Illustration
Illustration rooted in anime, game design and animation.
Content Production
Photography and video across social, campaigns, editorial and advertising.
Sound
Original music composition and sound production for video and content.